Listen to the Coleman at Early Basketball game Jan 6th. Since 1951, KSTA's historic studios have served Coleman and the surrounding area with News, Sports, and Weather as well as classic Country-Western music. KSTA broadcasts on a regional clear channel, and has for a generation been the gathering point for the ranches of Central Texas. But even though KSTA clings to the past (they even still have a turntable in the studio) they also use the latest technologies to keep Coleman connected to the rest of the world.